Custom Email
An unfiltered way to get your message into the hands of our engaged readers interested in your products and solutions. We deliver your message directly to the inboxes of distributors, contractors or facility cleaning managers.
Email Circulation:
Sanitary Maintenance ‐ 16,000 Distributors
Contracting Profits ‐ 16,000 Building Service Contractors
Facility Cleaning Decisions ‐ 30,000 Facility Cleaning Managers
Whole Industry ‐ 62,000
Prospect Nurturing Campaign
Our Nurturing Campaign moves prospects down the sales funnel based on their responses to a series of your messages delivered directly to decision makers' inboxes: distributors, contractors and/or facility cleaning managers. This three‐part email campaign consists of multiple deployments. If the receiver responds to your first message, we drip
them down the funnel to a second, more focused message with additional information. If the receiver does not respond to the first email, we send it again with a slightly modified subject line. All who respond to the second round of emails get a third message with more specific information or you may want to offer a content asset to capture them as a lead.
When the three‐part campaign is finished, you will get the contact information (postal/phone) of everyone who clicked on any of the emails and a breakdown of which emails they clicked on for lead scoring.
Email Circulation:
Sanitary Maintenance
‐ 10,000 Distributors
Contracting Profits
‐ 10,000 Building Service Contractors
Facility Cleaning Decisions
‐ 29,000 Facility Cleaning Managers
The Three-Part Campaign:
Day 1:
Send all: Creative 1 / Subject line 1
Day 3:
Send openers: Creative 2 / Subject Line 2
Send non openers: Creative 1 / Subject Line 4
Day 6
Send all previous openers: Creative 3 / Subject Line 3
Total creatives: 3
Total subject lines: 4
Example:
Phase 1:
Subject: The robotics revolution and your cleaning business
Creative »
Phase 2:
For openers of 1:
Subject: Find out if your cleaning operations are a good fit for robotic cleaning machines
Creative »
For non-openers of 1:
Subject: Are robotic cleaning machines right for your business?
Creative: repeats phase 1
Phase 3:
Subject: Best practices for selecting equipment and partners for new job start‐ups
Creative »
Distributor Choice Award Winner Email
Tout your award‐winning product to 16,000 distributors. Let them know that their peers names your product among the industry's best. Send us your materials and we'll assemble a dedicated email for you.
Email Circulation:
16,000 Distributors
Sponsored Content Email
Put the power of our exclusive editorial content to work for you with a Sponsored Content Email. Our experienced editorial team has already crafted enticing articles that are sure to pique the interest of readers with purchasing power. You get to handpick the perfect contextual content for your brand to be a part of, ensuring maximum relevance and engagement with potential customers.
It's easy. All you have to do is send us your text, images and your landing page URL. We take care of everything else, assembling an attention‐grabbing email ad that follows best practices, tailored to your specific needs.
When you send out your ad to our targeted audience, your brand will enjoy unparalleled visibility, as it will be seen by every single person who opens the email. Plus, with no competition from other brands, your message will stand out and make a lasting impression on potential buyers.
Email Circulation:
Sanitary Maintenance ‐ 16,000 Distributors
Contracting Profits ‐ 16,000 Building Service Contractors
Facility Cleaning Decisions ‐ 30,000 Facility Cleaning Managers
