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Buyer's Guide Image Ad

The Buyer's Guide is the go-to product resource for cleaning pros every day. Your image ad is seen on all Buyer's Guide pages. 

Price

12 months: $2,910 net
6 months: $1,750 net
3 months: $1,055 net

Ad Specs

Ad Dimensions: 300 x 250 pixels
File Size: 50k max
File Type: gif, jpg or flash*
URL: provide URL for your ad link

Advertising Policies and Guidelines

Submission

E-mail ads to webads@tradepress.com


Category Image & Text Ad

Let your expertise shine by positioning your ad contextually through image and text. You get exposure on any of CleanLink's 24 category pages with an image ad, plus a text ad in all related articles and news items.

Image Ad Specs

Ad Dimensions: 300 x 250 pixels
File Size: 50k max
File Type: gif, jpg or flash*
URL: provide URL for your ad link

Advertising Policies and Guidelines

View Sample View Sample

Text Ad Specs

Title: 25 characters max
Descriptive Text Line 1: 35 characters max
Descriptive Text Line 2: 35 characters max
(characters include punctuation and spaces)

Advertising Policies and Guidelines

View Sample

Price

Premium
Business & Industry

$4,995/year net

Tier 1
Cleaners & Disinfectants
Floor Care Equipment
Green Cleaning & Sustainability
Infection Control
Soap & Dispensers

$2,910/year net

Tier 2
Brooms, Mops & Carts
Carpet Cleaning
Floor Care Chemicals
Odor Control
Paper Products & Dispensers
Vacuums

$2,545/year net

Tier 3
Dilution Control
Floor Pads & Brushes
Hand Dryer
Ice Melt
Software

$2,065/year net

Price

Premium

  • Business & Industry

$4,995/year net

Tier 1

  • Cleaners & Disinfectants
  • Floor Care Equipment
  • Green Cleaning & Sustainability
  • Infection Control
  • Soap & Dispensers

$2,910/year net

Tier 2

  • Brooms, Mops & Carts
  • Carpet Cleaning
  • Floor Care Chemicals
  • Odor Control
  • Paper Products & Dispensers
  • Vacuums

$2,545/year net

Tier 3

  • Dilution Control
  • Floor Pads & Brushes
  • Hand Dryer
  • Ice Melt
  • Software

$2,065/year net


Submission

E-mail ads to webads@tradepress.com


Editorial Image Ad

You get exposure with every article of Sanitary MaintenanceContracting Profits or Facility Cleaning Decisions on CleanLink with an editorial image ad.

Price:

12 months: $7,270 net

Ad Specs:

Ad Dimensions: 300 x 250 pixels
File Size: 50k max
File Type: gif, jpg or flash*
URL: provide URL for your ad link

Advertising Policies and Guidelines

Submission:

E-mail ads to webads@tradepress.com


Home Page Image Ad

Feature your product on our highly visible homepage. With this tailor-made, traffic-driving opportunity, readers click your ad and go directly to your product within your site!

Price

12 months: $5,245 net
6 months: $3,145 net
3 months: $1,890 net

Ad Specs

Ad Dimensions: 300x 250 pixels
File Size: 50k max
File Type: gif, jpg or flash*
URL: provide URL for your ad link

Advertising Policies and Guidelines

Submission

E-mail ads to webads@tradepress.com


News Image Ad

Be visible where the cleaning industry goes every day for industry news. A highly trafficked and valuable position to get your brands and products in front of our targeted buyers.

Price

12 months: $7,270 net

Ad Specs

Ad Dimensions: 300x 250 pixels
File Size: 50k max
File Type: gif, jpg or flash*
URL: provide URL for your ad link

Advertising Policies and Guidelines

Submission

E-mail ads to webads@tradepress.com


Mobile Site Ad

Take advantage of high mobile use and reach on-the-go cleaning professionals. Your ad is displayed on every visit to CleanLink from a mobile device to build brand awareness and increase your web traffic.

Price

3 months: $4,150
1 month: $1,540

Mobile Ad Specs

Image Size: 320 x 50 pixels
Max File Size: 50K max
URL: provide landing page URL
No animation allowed
* Must have ad materials 10 business days prior to live date

Advertising Policies and Guidelines

Submission

E-mail ads to webads@tradepress.com


Native Advertising on CleanLink.com

What is Native Advertising?

Native advertising is an opportunity for companies to place their own educational, high-quality content in the CleanLink.com content well. Native ads give marketers the ability to have a more in-depth, educational experience with readers resulting in higher engagement and more time spent consuming the advertiser's message resulting in a stronger and more powerful brand impression. These ads are a great way for you to leverage your investment in whitepapers and other existing content, or you can create new, high-quality targeted content.

Native Advertising Helps You:

  • Deliver in-depth educational messages to potential customers
  • Identify your brand as a resource for high-quality educational content
  • Position your brand as a solution provider for your prospects
  • Establish a high level of brand trust with your target audience
  • Create a lasting brand impression

How Native Ads Work on CleanLink

To keep native ad content at the same high-quality level our readers expect from CleanLink.com, all pieces are reviewed by our editorial team. Once approved, native ads run for one month's time. They are featured on CleanLink's home page for one week and on all article pages site-wide for the full month to maximize the visibility of your content. Native ads appear as regular CleanLink content and are identified as 'Sponsored Learning.' Native ads also get exposure in the content area of CleanLink Weekly News the week after launch.

Reporting for Native Ads

Reporting includes headline impression counts across all placements as well as clicks to your content landing page.

CleanLink Native Ad Package Components

  • Content landing page on CleanLink for one month - Sample
  • Featured for one week in the 'Recent Content' box on the CleanLink home page, tagged as 'Sponsored Learning' - Sample
  • Featured on all article pages site-wide for the full month - Sample
  • Promoted on Cleaning Insider eNewsletter

Price

1 month: $5,335 net

Ad Specs:

Business Name: As it should appear on ad
Headline: max 85 Characters including spaces and special characters
Text: 350-700 words
Images and Videos: 1 image minimum. Up to 3 additional images or YouTube hosted videos can be included in the body.
Logo: optional
Call to Action: 35 character maximum
URL: landing page web page address (landing page should correlate with content objective)

CleanLink.com Native Advertising Policies

Native advertising is intended to provide useful or otherwise engaging, non-promotional information to commercial cleaning professionals. It should not be advertising that aims to sell a specific product or service.

In general, native advertising seeks to inform cleaning professionals, and should be based on objective information rather than unsubstantiated claims. That information can be drawn from many sources (interviews, analysis, surveys etc.). Native advertising seeks to meet the standards created and maintained by the CleanLink.com editorial team. The goal is to create a favorable impression of the sponsor based on the quality of the content. For example, native advertising might cover best practices or challenges facing cleaning professionals in a specific type or area of building. It could also address a specific type of technology or process. Whatever the angle, the information should be objective and informative, not promotional. The description of a single product or product line, the capabilities of a company, etc., is not appropriate for native advertising. Similarly, a product release or product literature would not be appropriate. A well-researched case study, on the other hand, could qualify for a native advertising campaign. All native ads will be reviewed by the editorial staff of CleanLink.com to ensure that it adheres to these policies. Our e-Media producer will work with customers to have their content posted on the site.

Advertising Policies and Guidelines


Retargeting the Professional Cleaning Industry

CleanLink is the best place to get in front of professional cleaning decision makers, and we can help extend your message by targeting this audience all across the web. Reach the people you could do business with. Target top prospects that you want to reach, but otherwise can't get in front of. Drive more professionals directly into your purchasing funnel.

2 Options to Choose From

Standard Targeting
Our standard retargeting campaign puts you in front of cleaning-industry decision makers, helping you build mind share, create awareness and generate leads.

Market Segment Targeting
Our branded campaign targets cleaning professionals who are actively researching and reading material under one of our cleaning-market brands. This approach let's you refine your campaign targeting even further to focus on distributors, BSCs or in-house cleaning management.

Price

Need to purchase an ad on CleanLink.com

Retargeting
$55 CPM net – Whole industry
$60 CPM net – SM market segment (distributors)
$60 CPM net – CP market segment (building service contractors)
$60 CPM net – FCD market segment (facility cleaning managers)

Reporting:
Ad impressions and clicks.

Program:
You provide your campaign budget/impressions and campaign duration. Our experienced digital media managers and analysts will custom configure your campaign and make recommendations with your targeting needs in mind.

Retargeting Ad Specs:

Leaderboard Ad
Image Size: 728 pixels wide x 90 pixels high
Max File Size: 40K
URL: Include link to landing page

Image Ad
Image Size: 300 pixels wide x 250 pixels high
Max File Size: 50K
URL: Include link to landing page

Mobile Leaderboard
Image Size: 320 pixels wide x 100 pixels high (can also accept 320 pixels wide x 50 pixels high)
File Type: No animation allowed
Max File Size: 50K
URL: Include link to landing page

Landing page content must be relevant to the ad and helpful to the user. It must promote transparency and foster trustworthiness. It should make mobile and computer navigation easy and should be fast to load.

Additional ad requirements apply relating to copyrighted material, prohibited content, spammy ads and the like. Ads must be approved before going live.

Submission

E-mail ads to webads@tradepress.com


Product Watch Image Ad

Raise your profile in the online product showcase that cleaning decision makers trust. Your image ad is seen on all Product Watch pages including every product category and product profile.

Price

12 months: $5,880 net
6 months: $3,530 net
3 months: $2,115 net

Ad Specs

Ad Dimensions: 300 x 250 pixels
File Size: 50k max
File Type: gif, jpg or flash*
URL: provide URL for your ad link

Advertising Policies and Guidelines

Submission

E-mail ads to webads@tradepress.com


Splash/Floorboard Ad

Make a big impression with one of these take over ads. The CleanLink Splash and Floorboard ad opportunities are high-visibility way for you to promote your brand. Your ad will repeatedly welcome visitors to the site and leave a lasting impression.

Splash Ad Price

$5,335 net per month

Floorboard Ad Price

$5,650 net per month

Splash Ad Specs

Width: 600 pixels
Height: 375 pixels
File Size: 100k max
File Type: gif, jpg or flash*
URL: provide URL for your ad link

  • Animations should be less than 7 seconds for the whole sequence to be seen
  • Must have splash ad 3 business days prior to live date
  • The ad appears once per user session

Floorboard Ad Specs

Large Image

Image Size: 640 pixels wide x 410 pixels high
File Type: .gif, .jpg, or flash*
Max File Size: 125K
Include the URL to which you would like the ad linked.

Sticky Pencil

Image Size: 640 pixels wide x 40 pixels high
File Type: .gif, .jpg, or flash*
Max File Size: 20K

Advertising Policies and Guidelines

Submission

E-mail ads to webads@tradepress.com


View Splash Sample
View Floorboard Sample *Splash Sample Not Available
on Mobile

CleanLink Video Ad

Video ads drive results. Create excitement and awareness for your products, bring more prospects to your Website, and increase sales by having your existing video featured on CleanLink. Is there anything video can't do?

  • Video ads can be placed in any CleanLink image ad
  • Tracking includes the number of ad impressions and the number of clicks for those going to your Website
  • You determine the text for the link below the video

Video Ad Price

25% Premium added to image ad rate

Video Ad Specs:

16x9 video format
URL of video on YouTube. Video on YouTube must be sharable.

URL ad should link to.

First line of text, max 45 characters (includes spaces and special characters. Lines of all capital characters is not allowed)

Second line of text, max 45 characters (includes spaces and special characters. Lines of all capital characters is not allowed.)

Advertising Policies and Guidelines

Submission

E-mail ads to webads@tradepress.com