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Position Your Brand as an Indispensable Resource: Sponsor Webcasts.


A webcast is a sponsored educational event that is broadcast via the internet for a set period of time. Webcast presentations are usually hosted by an industry thought-leader and moderated by one of our editors. Webcasts are interactive as participants can ask questions and participate in surveys. Following the main presentation, there is often a live question and answer period. This is a lead-generating marketing solution.

3 options for this targeted, inbound content marketing opportunity:

1. Multi-Sponsor Webcasts:
Up to four companies share sponsorship of this event.

Benefits — Before the Webcast
  • Your logo links to your website in the attendance-building email campaign to cleaning decision makers.
  • Your logo links to your website on the webcast's home page.
  • Get market data by asking one single-answer multiple-choice question on the registration page (with up to 5 possible responses).
Benefits — During Webcast
  • Your 15 second slide show runs at the start of the webcast.
  • Your logo appears on screen throughout the webcast.
  • You capture valuable opinion data by asking one live multiple-choice polling question (with up to 5 possible responses) during the event. Post-webcast report gives you complete details of who said what.
Benefits — After the Webcast
  • You receive a database of registrants and attendees (Email address, Name, Title, Company, City/State, Phone).
  • You get 12 months of bonus exposure as the webcast is archived on Cleanlink.com.
  • Receive contact information of cleaning decision makers who viewed the archived Webcast on Cleanlink.
View a sample Multi-Sponsored Webcast

Webcast Schedule

March 25

May 20

July 15

September 16

2. Customized Sole Webcast
Exclusive sponsorship opportunity for your brand alone.

Receive all of the benefits of a multi-sponsor (noted above), plus:

  • You select the presenter and moderator
  • You control the content
  • Place up to 3 questions on our event registration page
  • Ask up to 3 polling questions during the live event
  • You get up to a 30 second ad to run at the beginning of the presentation
  • Enjoy exclusive branding on all attendance-building emails
View a sample Sole-Sponsored Webcast

3.
A Bite-Sized Webcast Delivering Immediate Exposure to Busy Cleaning Executives

This abbreviated webcast is a low-cost, highly customized event.
As a sponsor, you get:
  • Sole-sponsored, custom content—you choose your topic. We’ll assist in copy review, slide generation and provide experience and expertise to assure a successful event.
  • You select speaker/presenter
  • Presentation is a 30 minute, fast-paced broadcast, prompting cleaning decision makers to continue the dialogue after the event.
  • Exclusive branding on promo emails during the two weeks prior the webcast
  • Promote to your prospect list (optional)
  • Your logo appears on screen throughout the presentation
  • You get the exclusive database of registrants and attendees—email address, name, title, company, city/state, phone
  • 60-day topic exclusivity (30 days before and 30 days after)

Materials Needed:
Logo
URL link*
PowerPoint presentation slides
Speaker name

* We currently do not accept bit.ly links for advertising urls because of tracking and deliverability issues.

Email materials to webads@tradepress.com








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